Edited by:
Ms. Amea F. Hardwick

Guest Editors:
Dr. Charu Bhurat
Associate Professor and Deputy Director
SP Jain School of Global Management, Mumbai, India

Dr. Harsh Thakrar
Senior Lecturer (FinTech)
University of Wollongong (GIFT City, India)

Published: 2026-01-01

Original Research Articles

Circular Economy and sustainable consumption- Antecedents of zoomers intention to buy preowned Mobile Phones

Dr. Richa Chaudhary, Dr. Sunita Dwivedi, Muskaan Gupta, Ashna Raja (Author)

1-14

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Managing Consumer Trust Via Marketing Disclosures And Transparency In Insurance Products

Dr. Kanchan Naidu, Dr. Geeta Naidu, Dr. Yogita Sure, Dr. Parvin Mohsin Shaikh, Dr. Gayathri Band, Prof. Kanchan Tiwari (Author)

15-23

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Insurance Contracts: Decoding the special case of partial implementation of Insurance Accounting Standard Ind AS 117 in India

Sanjay Pareek (Author)

61-78

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Deception, Honeytraps, And Financial Exploitation in Personal Relationships: Legal Pathways for Protection and Redress

Anik (Author)

79-100

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Disability and Assistive Technologies for the Orthopedically Challenged: A Sociological Commentary

Dr. K. Pavani Sree (Author)

101-106

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Legal Barriers and Enablers for Digital Financial Services in Emerging Economies

Sidhant Mohapatra (Author)

107-121

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The Role of Marketing in Shaping Public Policy and Institutional Environment towards the Circular Economy

Dr. Ravi Kant Sharma, Dr. Mukul Kumar Shrivastava, Dr. Prince Kumar, Dr. Neha Bhatia, Dr. Abhijeet Panigrahy (Author)

143-166

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Insurance Inclusivity in Education: A Conceptual Framework for Student Well-Being, Security, and Access

Dr. (Fr.) Kiran Cotha SJ, Dr. Arpit Jena (Author)

182-194

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Sustainable Entrepreneurship in the Insurance Sector: The Role of Ethical Marketing and CSR in Building Consumer Trust

Dr. A. Iyappan , Dr. Anurag Mathur, Dr. Sonali R. Limaye, Raj Kumar Singh, Dr Amit Kansal, Dr. Suby Baby (Author)

240-255

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Financial Reporting Transparency in the Insurance Sector: Legal Disclosure Obligations, Consumer Trust, and Business Sustainability

Dr. V. Gowri Lakshmi, Prof. A. V. N. Murt, Monika Mittal, Dr. Pratibha N Deshmukh, Dr. Haritika Arora, Vikas Tiwari (Author)

256-271

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Investor Psychology and Adaptive Risk Optimization Strategies in Volatile Emerging Financial Markets

Dr. Ritesh Gupta, Dr. Kajal Mittal, Dr. Lata Rani, Dr. Sambhavana Gupta (Author)

24-40

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Financial Resilience and Risk Optimization in Emerging Economies: A Behavioural Finance Perspective

Dr. Sreeram Daida, Dr. Mayank Malviya, Dr. Mahendra Pratap Singh, Dr. Manoj Agarwal, Dr. Harshmit Kaur Saluja, Dr. Rajib Bhattacharya (Author)

41-60

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Generative AI in InsurTech: Revolutionizing Personalized Advertising Content, Automated CRM Interactions, and HRM Training Simulations

Dr. Shubham Rajpal, Dr. Hrishi Kumar Gond, Ms. Shreya Kushwaha, Dr. Diksha Jaiswal (Author)

167-181

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Quantifying Crypto-Equity Interconnectedness Using RStudio: A Sectoral Network Analysis

Prerna M, Dr. Krovvidi Krishna Kumari, Dr. Manish Jain (Author)

195-228

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To Investigate the Methods that HR Departments used to Manage Human Resources During The COVID-19 Crisis in Hotels, With Special Reference to Frontline Employees

Namrata Meharwal, Dr. Anurag Sharma (Author)

229-239

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Safeguarding Consumer Data in Digital Insurance: Legal Frameworks and Ethical Imperatives

Dr. N. Bargavi, Dr. Satish Gopichand Athawale, Keerthi Amistapuram, Avinash Reddy Aitha (Author)

272-284

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