Dongre, Dr. Sandeep, Dr. Smitha Sambrani, Saji George, Rajiv Kumar Agarwal, Rajkiran Prabhakar, Ahmad Azhar, Dr. Shweta, and Alok Gupta. “The Role of Digital Capabilities in Driving Marketing Innovation and Business Performance: Evidence from Indian SMEs”. International Insurance Law Review 34, no. 1 (May 30, 2026): 73–97. Accessed May 30, 2026. https://lumarpub.com/iilr/article/view/358.